HootBoard
AdSpaceby HootBoard
Blog

Insights for the Digital Screen Economy

Industry trends, measurement strategies, and practical guides for advertisers, venue operators, and DOOH network builders.

Latest Articles

Launch your own white-labeled OOH platform
White-Labeled

Launch your own white-labeled OOH platform

Put your brand out front. AdSpace gives you a white-labeled storefront, proposals, and reports — powered by screens across many markets. Your clients see you, not us.

2 min readJune 26, 2026
Turn unsold screen time into revenue
fill-inventory

Turn unsold screen time into revenue

You've built your screen network. AdSpace helps you fill more of it — and earn on screens beyond your own — while keeping full control of every advertiser relationship

2 min readJune 18, 2026
What AdSpace Is — and Why It Changes the Math for Screen Owners
adSpace-101

What AdSpace Is — and Why It Changes the Math for Screen Owners

AdSpace is a cooperative network where independent screen owners fill more of their inventory and earn more — including by reselling ads on each other's screens, under their own brand.

3 min readJune 10, 2026
One Ad, Every Screen Shape — Done Right
Product

One Ad, Every Screen Shape — Done Right

Out-of-home screens aren't all the same. A lobby display is wide and landscape; a kiosk is tall and portrait; some are square. Run one ad across all of them…

3 min readJune 5, 2026
Bring All Your Screens Into AdSpace
Product

Bring All Your Screens Into AdSpace

If you already run screens — maybe a mix of HootBoard devices and others you've had for years — you don't want to re-enter every one by hand just to start…

3 min readJune 5, 2026
From Draft to Live, With No Guesswork
Product

From Draft to Live, With No Guesswork

Getting a campaign from idea to live usually means a string of emails, attachments, and "did you see my last message?" Quotes get buried, approvals stall, and…

3 min readJune 5, 2026
Sell Ads Under Your Own Brand
Product

Sell Ads Under Your Own Brand

As a reseller, your client relationships are your business. The trust you've built and the name clients recognize — that's the asset. AdSpace is built to…

3 min readJune 5, 2026
Find the Right Screen, Fast — However You Search
Product

Find the Right Screen, Fast — However You Search

A network can hold thousands of screens, and the right ones for your campaign are a small slice of that. The difference between a sharp campaign and a wasteful…

4 min readJune 3, 2026